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Here’s how much advertising costs on ‘popular’ social media platforms

TIMESOFINDIA.COM | Last updated on - Dec 22, 2023, 13:40 IST
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1/5

​Report

According to a report by Statista, here’s how much it costs to advertise on ‘popular’ social media platforms Meta, TikTok, YouTube and X by average cost per thousand impressions (CPM) as of November 2023.

2/5

​Meta

The average CPM rate on Meta is $7.17.

3/5

​TikTok

The average CPM rate on TikTok is $3.45.

4/5

​YouTube

The average CPM rate on YouTube is $3.05.

5/5

​X

The average CPM rate on X is $1.20.

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