Pre-release business of Vijjay Devarakonda's 'Arjun Reddy' picks up

Post the success of 'Pelli Choopulu', actor Vijay Devarakonda has become a star over night and carried a tag of bankable hero. His recent films are all lined-up for release and 'Arjun Reddy' is one that is doing rounds for all the good reasons. Ever since the movie's team released the first look, teaser and trailer of it, with massive support from web media, the movie went on to create an impact before its release. With the amount of reviews the teaser has gained, many producers and distributors are evincing interest in the movie. Directed by Sandeep Vanga, the movie has Shalini as the female lead and Radhan composed scores for it.