NEW DELHI: Bang in the middle of the deadly spell of the coronavirus,
Mercedes-Benz
registered sales worth Rs 150 crore in just four weeks from one vehicle — the super luxury Maybach GLS SUV that has been sold out for this year at launch.
The car, which retails for around Rs 3 crore (ex-showroom of Rs 2.43 crore, plus road and registration and insurance charges), is among the most premium SUVs in India, and Mercedes-Benz sold 50 units.
The model is powered by a V8 3,982cc petrol engine (557 horsepower) that accelerates from 0-100 kms per hour in 4.9 seconds, with a top speed of 250 kmph.
Santosh Iyer, VP (sales & marketing) at
Mercedes-Benz India
, said demand remains robust at the top end of the market. “Most of the guys who bought the car are celebrities, including people from the film industry, cricketers, apart from the business tycoons,”
Iyer
told TOI as he forecast a swift revival for the luxury brands with the markets now opening up.
Dyson sales up 3x in 2021British premium consumer electronics seller Dyson has seen India volumes of air purifiers and vacuum cleaners grow by over three times this year as people stayed indoors and the concept of do-it-yourself was broadly prevalent with restrictions on the movement of external househelps.
Nikhil Rastogi, marketing and ecommerce director, said the company tracked consumer dynamics across various sales channels through a special platform for a stronger analysis of demand.