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India to account for 5% of global rugged devices rev:Panasonic

New Delhi, Sep 21 () Japanese tech major Panasonic today said it ... Read More
New Delhi, Sep 21 () Japanese tech major Panasonic today said it expects India to account for five per cent of its global revenues in the niche 'rugged devices' segment over the next 2-3 years, driven by demand from defence and manufacturing verticals.
"India does not contribute big numbers as of now. But it is growing at double-digit and in the next 2-3 years, it should be atleast five per cent of our global revenues,"

Panasonic Head of Mobile Solutions Business Division

Eriko

Okuda

told .
She added that Panasonic '

Toughbook

' range has a 65 per cent share of the Indian market in the 'rugged devices' category.
Its larger markets include countries like the US,

Japan

, Germany and the UK. India is the second largest market for

Toughbooks

in the

Asia Pacific region

after

Australia

.
"Last year, in value terms we did business worth Rs 80 crore and we expect to touch Rs 100 crore by the end of this fiscal," she said.
Panasonic has a portfolio over 10 products, including handhelds, in the rugged devices category in India with prices starting from Rs 85,000.
Panasonic

Senior GM

and National Business Head (Toughbook)

Gunjan Sachdev

said the government sector accounted for 35 per cent of the business.
"Government is a very big vertical for us. We see strong demand in defence, manufacturing and utilities," he said.
Panasonic is launching a new 12-inch two-in-one detachable rugged laptop -- Toughbook CF-33 -- priced at Rs 2.7 lakh.
Panasonic's competitors globally in the segment include

Getac

and Dell, among others. The company's rugged PCs are manufactured at its facilities in Japan and

Taiwan

. It has no immediate plans of making Toughbooks in India as of now. SR SBT
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